How to Start a Successful Blog in 2020

After I’ve shown you How To Start A Successful Blog In 2020 ways to urge your blog started then i would like to share the way to make it a successful one.

Because blogging has been one of the best things that’s happened in my life.

  • It makes me thousands of dollars each month and has allowed me to do this full-time for many years now. 


  • It has helped me to connect with people all over the world and share what I’ve learned with millions of people.


  • And it has given me a very flexible schedule so that I can travel when I want, work when it fits me during the day and week and do my work from anywhere in the world.


It started with me setting up a blog just for fun. But then it transformed into something much bigger as my initial audience of maybe a dozen people grew into 1,000,000 monthly readers.

In this article i would like to share what I’ve learned over the years about creating a successful blog.

So here are 45 of the best tips I’ve learned about just that.

Click here to start a blog on WordPress and then use the simple step-by-step tutorial below.

Find a good name and domain name.

Your name is what you type into the address bar to travel to an internet site . In my case it’s for example:

But how do you find a good domain name and name for your website?

Well, here’s how I did it:

  • I figured out a topic for my blog. In my case it was positivity and personal development.


  • I brainstormed names. After finding the subject I took maybe quarter-hour with a pad and paper and brainstormed possible names.


  • I discarded a handful of names. Some because they felt too generic and boring to me. Others because they didn’t describe what the web site was that accurately.
    In the end my choice narrowed right down to the one I found to be simple to recollect which captured the spirit and topics of what I wanted to write down about.

Setup your blog.

After you have found the name you want for your blog or website then you need to go and register it online.

You can do this at an internet host where you’ll also get hosting space so you’ll store the blog posts, files, images, videos etc. that all together is your website.

In this section I’ll show you ways to simply to start out your own WordPress blog on Bluehost. This takes about 5-10 minutes.

Bluehost is one of the most popular web hosts out there. It is:

  • Used by over 2 million websites.


  • Recommended by WordPress itself and and by a number of the foremost respected and best bloggers there’s like and Pat Flynn of Smart Passive Income.

And I’ve negotiated with Bluehost in order that all Positivity Blog readers can get their own blog starting at only $2.95 per month.

And then just follow along with the step-by-step instructions below to go through this simple and quick process.

Step #1: Buy your hosting package.

I use images from the Bluehost website during this step to form things easy to follow.

On the next page choose which one of the 3 web hosting plans you want.

How To Start A Successful Blog In 2020 With Some Easy Tips

Bluehost step 2

How To Start A Successful Blog In 2020 With Some Easy Tips

After you’ve done that you simply get to settle on your own name on the page shown below (use the new domain section).

And on the subsequent page you select if you would like 12, 24 or 36 months of hosting then simply type in your account and payment information.

How To Start A Successful Blog In 2020 With Some Easy Tips

Here you’ll also choose if you would like any of the extras like domain privacy or site backup – I’d skip them but it’s up to you – then you put in your payment information and click submit.

How To Start A Successful Blog In 2020 With Some Easy Tips
How To Start A Successful Blog In 2020 With Some Easy Tips

Step # 2: Set up your WordPress blog by using the one-click installer.

You’ve now purchased your domain name and hosting package and you have gotten access to what’s called the cpanel (this is your control panel for your webhosting account).

As you log into the cpanel you’ll see a message that tells you that you simply can have Bluehost install the WordPress website for you.

But that comes at a cost and it’s very easy to do it yourself for free.

Here’s how:

  • First, find the blue Install WordPress icon on your cpanel page and click on it. This is the one-click installer.


  • On subsequent page simply fill out the few options there. Be sure to line both a sophisticated Admin Username (do not use admin as a username) and Password. This will make your website a whole lot more secure against attacks. Write down the username and password on paper and keep it somewhere where you’ll easily find it once you need it.


  • Then click the Install button and your website/blog is made instantly.


  • You’ll then get the web site address for where you log into your website. There you simply type in your admin username and your password and then you’re ready to start writing and shaping your very own website or blog.
    And that’s it. You’ve now set up your blog. Let’s move on to how you want your website to look…

Find a good look for your website.

After you have registered your domain name, setup your hosting account and created your website by using the one-click install of WordPress it’s time to find a look for it.

You do that by choosing a theme. There many free ones to settle on from in your WordPress instrument panel .

There also are premium themes that tend to be more professional and include more useful functions.

I have used the premium theme called Thesis since 2013 and am very happy about how it has:

Helped me to make the clean and quick loading look of my website.
Made it easy to publish articles with great and easy-to-read typography.
A really good premium theme alternative to Thesis is that the Genesis Framework. It’s very popular and is employed by many top blogs.

Start creating the content you’re hooked in to and share it with the planet .

Now, after you’ve got found out the essential technical stuff it’s time to ask yourself: what do people want from a website?

If you inquire from me the solution is just value.

From an internet site like mine they need the simplest and most practical personal development advice which will help them to enhance their lives.

From a humor website they could want the funniest videos or comic strips. From a history website they probably want history told in an engrossing and entertaining way.

So value can are available many forms supported what niche your website is in.

The key to making tons useful regardless of what your website is about is to write down , podcast or record videos around one among your passions or biggest interests in life.

By doing so you’ll automatically do a far better job and you’ll keep creating better and better content over time. And you will not get tired or bored and quit so easily before your website flies .

Find powerful topics to write about.

No matter if you write, podcast or create videos you would like to try to to it around topics that are important not only to you but to people too.

But how does one create content that’s more likely to assist tons of individuals and begin on social media for example?

Two things that have worked for me are:

  • What do readers and therefore the people you met in real world ask you about? Answer common questions you get from the people you met online and in real world in your content. If a couple of people have asked you about an equivalent thing then there are likely an entire lot more in your readership that might wish to know the solution .


  • Share your solutions to the most important problems or challenges you’ve got faced. People are often quite similar. So if you’ll share what has helped you to beat one among your biggest problems or challenges in life then there’s a reasonably big chance that it will resonate with a whole lot of other people too.

Go the additional mile.

Write a extended blog post than most of the people may do. Or do a more in-depth podcast.

My hottest articles are mostly those I even have poured tons of your time into which are quite long. These articles also tend to try to to the simplest on Google because they’re simply a number of the foremost in-depth sources on the subject you’ll find online.

So do the work most of the people won’t do. I could for instance have written just 10 quick tips for this text but decided to travel much further than that.

Doing my best and going the additional mile that a lot of simply won’t has – not whenever but very often – brought me many, many readers over the years.

Spread the word about your website.

OK, so you bought your website up. you bought some valuable content published. Some readers may start to trickle in.

But how does one spread the word about your website to actually start building your audience?

Well, I got lucky with a few of social media mentions early (although the articles that got mentioned were very useful and that i did go the additional mile with them).

But what are you able to do to spread the word if that does not happen early on?

One of the simplest way I even have found to urge readers that very likely to enjoy your content and persist with you for quite while is to guest post on other blogs in your niche.

How does one do it?

  • Make contact. Do some googling and easily contact people in your niche that say that they’re trying to find guest posts.


  • Write something that matches the web site owner’s wishes. And you think that may be a good match for his or her audience.


  • Make it easy for the person you’re guest posting for. Don’t forget to edit and proof-read and maybe even format the post before you send it to the web site . Make it as easy because it are often for the web site owner to only cut and paste the article and hit publish. I wont to publish guest posts on The Positivity Blog maybe 6 years ago and that i loved it when people did that. I didn’t like it when people sent me lazy drafts and hoped i might do the cleanup.


  • Go the additional mile here too. Write an extended and in-depth article if possible, don’t just do the minimum amount of labor required. You’ll make the person you’re guest posting for happy. and therefore the post will likely rank better in search engines and obtain more social media mentions.


  • Make it easy to become a daily reader. When readers want to see out your site after reading the guest post then make it easy for them to become a daily reader. you’ll do this by fixing an email newsletter…

Start a newsletter.

People sometimes inquire from me what i might differently if I started everywhere again today. Well, one among the items i might do and therefore the biggest mistake I made within the first few years was to not start an email list before I did.

You see from 2006 to the beginning of 2010 only used blogging for my business.

Then in February of 2010 I finally took the recommendation many had given me and added an email list to my website.

And I am very glad I did.

Here are the large benefits I even have experienced within the past years from having an email list:

  • Engagement shot up. I usually get more comments, feedback and private and galvanizing stories from my readers once I send an email newsletter compared to any blog post I put abreast of my website.


  • Blog readers and shares increased. an easy thing you’ll do is to let your newsletter readers know once you have a replacement blog post published. And to easily ask them to share it if they love it . I even have found this to possess an enormous and positive effect.


  • Sales shot up. once I send an email a few new product or a special offer I usually get double the sales or more compared to once I put up a blog post with the precise same content. And most of my weekly sales of my very own products nowadays – probably 70% or more – come from the emails I send .


  • I’m less suffering from outside influences. Your popularity in Google search results and in social media will likely go up and down. They certainly have on behalf of me during these years. which can have an enormous impact on your income and your overall success online regardless of what your goal is.


  • But an email list is yours. it’s not something another company can reduce or deduct from you. the e-mail list may be a sort of security for you and your small business in a web world where things can quickly change.
    So how does one start an email list?

I recommend letting another company manage your email list. it’ll cost a touch if you get tons of subscribers. But it’s worthwhile because then you get someone who really knows what they’re doing and therefore the time and work you’ve got to take a position are going to be minimal.

I wont to use Aweber but have recently switched to Convertkit.

Add content upgrades to your most popular posts to get more email subscribers.

So you’ve created an email list for your website. Now, how do you get people to join your newsletter?

I recommend a sign up form in the sidebar of the website and on your Start Here page.

I also used to suggest adding an email signup lightbox. That’s the small notice you may have seen pop up or fade in on my website and many others where you get a quick invitation to join an email list.

I don’t suggest that anymore though.


Because nowadays Google penalizes websites that use it. If you have one then I suggest removing it to not risk slipping down quite a bit in Google’s search results.

But what can you use instead? I’ve tried plenty of things. And what’s worked best by far in 2018 is what’s called content upgrades.

A content upgrade is a bonus that’s very specific. For example, I got a well-liked post about self-esteem. And the content upgrade for that specific post is just a checklist in downloadable PDF format where the reader can get all the ideas from that post neatly summarized in a document that they will keep it up their smart phone for whenever they have it.

Or print it out and put it up on their bathroom wall for instance.

If someone signs up for my newsletter via that self-esteem post then they get instant access to the downloadable checklist.

Here’s how I went a about creating and using my content upgrades (I’ve got about 15 so far):

  • Step 1: Find your most popular posts. Check out your Google Analytics to see what posts have drawn the most traffic from Google search – or you favorite traffic source – in the past month or so. Maybe you have one such post. Or three. Or ten of them.


  • Step 2: Go to the post that gives you the most visitors. Open up a Microsoft Word-document or something similar and replica and paste the entire post into your document then strip it right down to a fast summary, a neat checklist or a simple cheatsheet. Spruce it up with some nice colors and/or images then save your content upgrade in PDF format.


  • Step 3: Set up email signup fields in your post. So that readers can check in for your email list and obtain the content upgrade you only created. I use Convertkit to deliver the content upgrade to a new email subscriber. Another popular solution for doing that is

So what are my results from using content upgrades? Well, my old offer at the top of every blog post where a replacement email subscriber would get a couple of free guides in PDF format converted and still converts on the posts where I use it at about 0,2%.

The content upgrades on the other hand usually converts at between 1-2% (a couple of them perform a bit worse than that and a few do even better).

So the content upgrades convert to new email subscriber 5-10 times better compared to the old offer.

The content upgrades take a bit of time to create – most often about 20-30 minutes – but I find them to be well worth that effort.

Keep experimenting together with your newsletter check in forms.

When I first added email sign up forms for my newsletter I just quickly put something together and slapped them up in the sidebar, just below the end of a blog post and on my Start Here page for example.

What I didn’t realize then is that you got to keep working with the forms.

Just changing a color these forms, adding or removing a couple of words or a sentence can affect what percentage check in for your email list. And it could be a big difference. Anywhere between 1-200%.

So take a few minutes each week and run some kind of experiment with a sign up form. Fine-tune them all over a few months and you’ll most likely get a whole lot more subscribers compared to if you do what I did in the beginning and just let those forms sit there week in and week out without any adjustments.

  1. Engage by using social media.

Setting up profiles for your website on the biggest social media websites like Twitter, Facebook, Instagram, LinkedIn etc. and sharing your content there and engaging with your readers can also bring in many new visitors to your website.

If you don’t have much time to spare hebdomadally choose only one social media website to specialise in . You may get bigger returns from doing that than trying to cover all the big social sites and getting stressed out and spending too much time on this instead of creating new content.

Use the buttons you get by installing Easy Social Share Buttons(see tip #11) to make it easy for your audience to share your content with friends and followers on social media or via email.

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